Every year, Magento Commerce recognizes the creativity and
innovation of the most successful people in our ecosystem.
Magento Trailblazers are leaders in digital transformation who
show a bold vision, empower teams, and harness technology to
chart the course to commerce success.

At MagentoLive UK 2017, the winners of the famous Magento “ice
axe” were:


CIO, Kurt Geiger

Steven has led digital transformation for one of Europe’s
largest luxury footwear retailers. As an early pioneer of the
next generation Magento platform, Steven is the
driving force behind Kurt Geiger’s rapid international

Read the
Kurt Geiger Success Story

Alex Barbier

Digital Marketing Director , Oliver Sweeney

Alex re-imagined digital customer engagement for Oliver
Sweeney, the British premium luxury shoe and menswear
brand. Alex has inspired this 25-year old brand to embrace
cloud innovation, and powered an impressive overall business

Read the
Oliver Sweeney Success Story


eCommerce Director , MacFarlane Packaging

Mark Selby launched the digital business of the largest
distributor of protective packaging products and services in
the UK. As one of the first Magento B2B customers, MacFarlane
started by selling just a few pounds of products on its first
day. Today it drives eCommerce revenue of multi-millions of
pounds. What a journey.

Join us in congratulating the latest Magento