First developed by WordPress theme developer WooThemes, WooCommerce was launched on the 27th of September, 2011.
Designed for small and large sized online businesses, WooCommerce is a free and open source eCommerce plugin which has been adopted by over 380,000 online retailers and powers over 30% of all online stores with over 18million downloads till date. Used by numerous high-traffic websites such as Small Press Expo and Internet Systems Consortium, WooCommerce was built to integrate and work seamlessly with WordPress, giving online merchants complete control and access to beautiful themes from which they can sell absolutely any product to their end users.
WooCommerce themes have endless flexibility and users are able to sell their goods, both digital and physical in all shapes and sizes. Almost anything that can be achieved in a physical store can be achieved as well from a WooCommerce powered website and even more. Membership discounts, monthly subscriptions for goods, product variations, digital downloads, you name it. With WooCommerce you are able to sell anything anywhere.
With WooCommerce you can ship to your customers in any part of the globe. You can ship flat rate, make real-time calculations or even offer free shipping. If you want your store to reach only certain locations, you can limit shipments to specific countries of your choosing and there’s a wide variety of payment options available to achieve this. WooCommerce is integrated with over 140 region-specific gateways including options such as Amazon Payments, Stripe, Authorize.net and has the ability to accept bank transfers, majot credit cards, PayPal, and cash on delivery.
Your style is your own with WooCommerce themes. Being able to customize your store to your taste enables the business owner project his image and branding in a way that makes customers comfortable to shop from the comfort of their homes just as they would if they were in the shop physically. With a continuously growing collection of over 300 extensions, store features can be redesigned and enhanced at any point in time to meet the needs of an ever increasing and varied customer base. And with WooCommerce you have complete control and no need to worry about transfer of your data or your provider closing up shop. All of your information is secure and completely at your disposal.
WooCommerce is easy to use and has easily accessible documentation on the internet with step to step guides on creating the website that you need and desire. Extensions which are used regularly to enable this experience include but aren’t limited to Google Analytics, Affiliates Integration Light as well as PDF Invoices and Packing Slips.